The Chinese pet market was not very popular till recently. Thanks to the participation of Generation Z and younger people, who want new companies, it had a roaring growth by its standards.
Now innovation is also coming into play and startups from different fronts have found a fertile ground to bring technologies directly to pets.
To better understand the factors that have led to its development, check out the complete infographic!
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61% of the Chinese population aged 65 and over live with at least one pet
90% of pet products are sold and bought online
In the last decade, China's pet industry has recorded a cumulative growth of 1,500%
The demand for increasingly personalized services is fertile ground for the emergence of startups that promise to bring innovation to pets. Petkit, for example, sells smart products for cats and dogs and has in its portfolio items such as drinking fountains that emit alerts in case of lack of water.
Other segments have also seen the industry’s potential. Megvii, a reference in facial recognition in China, has already developed a biometrics system that allows the identification of lost dogs in public places by analyzing only their snouts.
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