SOCIAL COMMERCE
The e-commerce has revolutionized retail sales around the world and its modalities are increasingly improving itself to attend to the consumers desires. Social commerce, for example, comes to facilitate shopping, as well as to guarantee a distinctive shopping experience.
- The countries which will have the highest increase in social commerce
- Number of Chinese leadership
- Reasons that make China the pioneer in this sales model
- And much more!
Get to know about the market of social commerce and how this online retail too has moved the Chinese economy.
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Social media sales in China were 10 times higher than in the USA in 2021
The social commerce market will grow 29% in the world by 2028
70% of the Chinese consumers buy from social media
With the covid-19 pandemic and the lockdown, e-commerce has gained global momentum. But in China it was different. E-commerce has already got a big prominence even before the pandemic! In China, a lot of ways to shop were developed and amplified, such as live streaming and social media sales.
The facility of buying while browsing on your favorite social media has been pushing social commerce. Therefore, the stores started to be even more present in media and utilize digital influencers in their brand’s marketing. In this way, at the same time that you see a video or picture with some product, it’s possible to shop without even getting off the platform.
In China, social commerce has existed since the first half of the 2010 decade, and it is the biggest market in the world, being 10 times bigger than in the USA.
By accessing our infographic you will be informed about the reasons that drove China to this leadership and which are the projections of this market in China and the world.
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